{"id":1732,"date":"2018-07-10T07:00:23","date_gmt":"2018-07-09T22:00:23","guid":{"rendered":"https:\/\/nihon-keieikaihatsu.co.jp\/wordpress\/?p=1732"},"modified":"2018-07-10T07:00:23","modified_gmt":"2018-07-09T22:00:23","slug":"kpi-setting-method-should-be-managed","status":"publish","type":"post","link":"https:\/\/nihon-keieikaihatsu.co.jp\/test\/kpi-setting-method-should-be-managed\/","title":{"rendered":"\u653e\u7f6e\u3001\u30c0\u30e1\u3001\u7d76\u5bfe\u3002\u30d6\u30ed\u30b0\u904b\u55b6\u3067\u7ba1\u7406\u3059\u3079\u304dKPI\u8a2d\u5b9a\u65b9\u6cd5"},"content":{"rendered":"

\u3053\u3093\u306b\u3061\u306f\u3001\u682a\u5f0f\u4f1a\u793e<\/span>Key-Performance<\/span>\u306e\u4e95\u7551\u3067\u3059\u3002<\/span><\/p>\n

\u524d\u56de\u306e\u8a18\u4e8b\u3067\u306f\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u306b\u3064\u3044\u3066\u304a\u8a71\u3057\u307e\u3057\u305f\u3002\u9867\u5ba2\u3092\u89aa\u5207\u306b\u5546\u54c1\u307e\u3067\u8a98\u5c0e\u3059\u308b\u305f\u3081\u306e\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u3067\u3059\u304c\u3001\u305b\u3063\u304b\u304f\u8a2d\u8a08\u3057\u3066\u3082\u6b63\u3057\u304f\u6a5f\u80fd\u3057\u306a\u3051\u308c\u3070\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n

\u4eca\u56de\u306e\u8a18\u4e8b\u3067\u306f\u3001\u30d6\u30ed\u30b0\u904b\u55b6\u306b\u6b20\u304b\u305b\u306a\u3044\u300c\u6307\u6a19\u300d\u306e\u7ba1\u7406\u306e\u4ed5\u65b9\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u30ad\u30fc\u30ef\u30fc\u30c9\u8a2d\u5b9a\u3001\u30d6\u30ed\u30b0\u5168\u4f53\u306e\u30d4\u30e9\u30df\u30c3\u30c9\u69cb\u9020\u306e\u8a2d\u8a08\u3001\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u306e\u8a2d\u5b9a\u3001\u305d\u3057\u3066<\/span>KPI<\/span>\u8a2d\u5b9a\u304c\u5168\u90e8\u63c3\u3063\u3066\u3001\u521d\u3081\u3066\u30d6\u30ed\u30b0\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u30c8\u30e9\u30a4\u30a2\u30f3\u30c9\u30a8\u30e9\u30fc\u3001<\/span>PDCA<\/span>\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u304c\u51fa\u6765\u307e\u3059\u3002\u9811\u5f35\u308a\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

\u203b<\/span>\u3061\u306a\u307f\u306b<\/span>PDCA<\/span>\u30b5\u30a4\u30af\u30eb\u3068\u306f\u300c<\/span>Plan<\/span>\u300d\u300c<\/span>Do<\/span>\u300d\u300c<\/span>Check<\/span>\u300d\u300c<\/span>Act<\/span>\u300d\u306e\uff14\u3064\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u3082\u306e\u3067\u3059\u3002\u65e5\u672c\u8a9e\u306b\u76f4\u3059\u3068\u300c\u8a08\u753b\u300d\u300c\u5b9f\u884c\u300d\u300c\u6e2c\u5b9a\u300d\u300c\u6539\u5584\u300d\u3067\u3059\u3002\u76ee\u7684\u306b\u5411\u304b\u3044\u78ba\u5b9f\u306b\u8a66\u884c\u932f\u8aa4\u3092\u7a4d\u307f\u91cd\u306d\u308b\u305f\u3081\u306b\u3001\u300c\u8a08\u753b\u2192\u5b9f\u884c\u2192\u6e2c\u5b9a\u2192\u6539\u5584\u2192\u6b21\u306e\u8a08\u753b<\/span>\u2026\u2026\u2026<\/span>\u300d\u306e\u30b5\u30a4\u30af\u30eb\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3092\u3044\u3044\u307e\u3059\u3002<\/span><\/p>\n

 <\/p>\n

\u6307\u6a19\u3068\u306a\u308b<\/span>KPI<\/span>\uff08\u6570\u5024\uff09\u306e\u7a2e\u985e<\/span><\/h2>\n

\u307f\u306a\u3055\u3093\u306f\u300c<\/span>KPI<\/span>\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u805e\u3044\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/span><\/p>\n

KPI<\/span>\u3068\u306f<\/span>Key Performance Indicator<\/span>\u306e\u7565\u8a9e\u3067\u3001\u8a2d\u5b9a\u3057\u305f\u76ee\u6a19\u306e\u9054\u6210\u306b\u5411\u3051\u3066\u6e2c\u5b9a\u3059\u3079\u304d\u3001\u9375\u3068\u306a\u308b\u6307\u6a19\u306e\u3053\u3068\u3092\u8a00\u3044\u307e\u3059\u3002<\/span><\/p>\n

\u4eca\u56de\u3067\u3042\u308c\u3070\u30d6\u30ed\u30b0\u3067\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306b\u5fc5\u305a\u5fc5\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n

\u3067\u306f\u3001\u307e\u305a\u306f\u6307\u6a19\u3068\u306a\u308b<\/span>KPI<\/span>\uff08\u6570\u5024\uff09\u306e\u7a2e\u985e\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u7d30\u304b\u304f\u8a2d\u5b9a\u3059\u308c\u3070\u7121\u9650\u306b\u51fa\u3066\u304d\u307e\u3059\u304c\u3001\u3053\u308c\u3055\u3048\u8a2d\u5b9a\u3057\u3066\u304a\u3051\u3070\u5927\u4e08\u592b\u3068\u3044\u3046\uff15\u3064\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n

\uff11\uff0e<\/span>PV<\/span>\u6570
\n<\/span>\uff12\uff0e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570
\n<\/span>\uff13\uff0e\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff08<\/span>UU<\/span>\uff09\u6570
\n<\/span>\uff14\uff0e<\/span>SNS<\/span>\u30b7\u30a7\u30a2\u6570
\n<\/span>\uff15\uff0e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387<\/p>\n

\u3056\u3063\u304f\u308a\u8aac\u660e\u3057\u307e\u3059\u3002<\/span><\/p>\n

 <\/p>\n

PV<\/span>\u6570
\n<\/span><\/h3>\n

PV<\/span>\u3068\u306f\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u306e\u7565\u3067\u3001\u671f\u9593\u4e2d\u306b\u5bfe\u8c61\u306e\u30da\u30fc\u30b8\u304c\u4f55\u30da\u30fc\u30b8\u898b\u3089\u308c\u305f\u304b\u3068\u3044\u3046\u60c5\u5831\u3067\u3059\u3002<\/span><\/p>\n

\u4ee3\u8868\u7684\u306a\u6e2c\u5b9a\u306e\u4ed5\u65b9\u306f\u300c\u6708\u9593<\/span>PV<\/span>\u300d\u3067\u3001\u81ea\u793e\u306e\u30d6\u30ed\u30b0\u304c\u4e00\u30f6\u6708\u9593\u306b\u5408\u8a08\u4f55\u56de\u898b\u3089\u308c\u305f\u304b\u306e\u6570\u5024\u3067\u3059\u3002<\/span><\/p>\n

\u591a\u304f\u306e\u30d6\u30ed\u30b0\u304c\u3053\u306e\u6570\u5024\u3092\u516c\u8868\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u81ea\u793e\u306e\u30d6\u30ed\u30b0\u306e\u73fe\u72b6\u3092\u76f8\u5bfe\u7684\u306b\u56f3\u308b\u6570\u5024\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u307e\u305f\u3001\u305d\u306e\u4ed6\u306b\u3082\u76ee\u7684\u306b\u3088\u3063\u3066\u300c\uff11\u8a18\u4e8b\u306e\uff11\u65e5\u306e<\/span>PV<\/span>\u300d\u306b\u7740\u76ee\u3057\u3066\u8abf\u3079\u305f\u308a\u3057\u307e\u3059\u3002\uff08\u7279\u6b8a\u306a\u76ee\u7684\u304c\u3042\u308b\u6642\u3092\u9664\u3051\u3070\u3001\uff11\u65e5\u306e<\/span>PV<\/span>\u6570\u3092\u51fa\u3057\u305f\u3044\u3068\u304d\u306b\u3082\u4e00\u30f6\u6708\u5206\u3092\u8abf\u3079\u3066\u3001\u6708\u306e\u65e5\u6570\u3067\u5272\u308a\u307e\u3059\u3002<\/span>WEB<\/span>\u691c\u7d22\u306f\u610f\u5916\u3068\u65e5\u306b\u3088\u3063\u3066\u306e\u5909\u52d5\u304c\u5927\u304d\u3044\u306e\u3067\u3001\u6a19\u6e96\u7684\u306a\u30c7\u30fc\u30bf\u3092\u8abf\u3079\u308b\u305f\u3081\u306b\u306f\u9577\u3044\u671f\u9593\u306e\u5e73\u5747\u304c\u5fc5\u8981\u306a\u306e\u3067\u3059\u3002\uff09<\/span><\/p>\n

 <\/p>\n

\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/span><\/h3>\n

PV<\/span>\u3068\u306e\u9055\u3044\u306b\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span>PV<\/span>\u304c\u30da\u30fc\u30b8\u3092\u898b\u305f\u56de\u6570\u306a\u3089\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306f\u300c\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u305f\u56de\u6570\u300d\u3067\u3059\u3002<\/span><\/p>\n

\u4f8b\u3048\u3070\u30b5\u30a4\u30c8<\/span>A<\/span>\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\uff15\u30da\u30fc\u30b8\u898b\u305f\u5834\u5408\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306f\uff11\u3067\u3001<\/span>PV<\/span>\u306f\uff15\u3067\u3059\u3002<\/span><\/p>\n

\u7fcc\u65e5\u307e\u305f\u30b5\u30a4\u30c8A<\/span>\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3001\u4eca\u5ea6\u306f\uff18\u30da\u30fc\u30b8\u898b\u305f\u3068\u3057\u307e\u3059\u3002\u3053\u306e\u5834\u5408\u7d2f\u8a08\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306f\uff12\u3001<\/span>PV<\/span>\u306f\uff11\uff13\u3067\u3059\u3002<\/span><\/p>\n

\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306f\u5358\u4f53\u3067\u4f7f\u308f\u308c\u308b\u3053\u3068\u306f\u3042\u307e\u308a\u306a\u304f\u3001<\/span>PV<\/span>\u3068\u6bd4\u3079\u305f\u300c\u30da\u30fc\u30b8<\/span>\/<\/span>\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u3067\u4e00\u56de\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u306b\u3064\u304d\u4f55\u30da\u30fc\u30b8\u3092\u898b\u308b\u306e\u304b\u3068\u3044\u3046\u60c5\u5831\u3084\u3001\u3053\u306e\u6b21\u306b\u7d39\u4ecb\u3059\u308b\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\u3068\u6bd4\u3079\u305f\u300c\u30bb\u30c3\u30b7\u30e7\u30f3<\/span>\/UU<\/span>\u300d\u3067\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u4e00\u4eba\u3042\u305f\u308a\u5e73\u5747\u6708\u4f55\u56de\u30b5\u30a4\u30c8\u3092\u6765\u8a2a\u3059\u308b\u306e\u304b\u3092\u8abf\u3079\u305f\u308a\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u3053\u308c\u3082\u91cd\u8981\u306a\u6570\u5024\u3067\u3059\u3002<\/span><\/p>\n

 <\/p>\n

\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\uff08<\/span>UU<\/span>\uff09<\/span><\/h3>\n

\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\u3068\u306f\u3001\u6708\u306b\u8a2a\u308c\u305f\u4eba\u6570\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c\u3044\u308f\u3086\u308b\u300c\u5ef6\u3079\u4eba\u6570\u300d\u3060\u3068\u3059\u308c\u3070\u3001\u3053\u3061\u3089\u306f\u7d14\u7c8b\u306a\u300c\u6765\u8a2a\u4eba\u6570\u300d\u3002\u671f\u9593\u4e2d\u306b\u4f55\u56de\u8a2a\u308c\u3066\u3082\u3001\u540c\u3058\u4eba\u3067\u3042\u308c\u3070\u300c\uff11\u4eba\u300d\u3068\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u307e\u3059\u3002<\/p>\n

 <\/p>\n

SNS<\/span>\u30b7\u30a7\u30a2\u6570<\/span><\/h3>\n

SNS<\/span>\u3067\u30b7\u30a7\u30a2\u3055\u308c\u305f\u56de\u6570\u3067\u3059\u3002<\/span>Twitter<\/span>\u306a\u3089\u30c4\u30a4\u30fc\u30c8\u3067\u306e\u6295\u7a3f\u306b\u306a\u308a\u307e\u3059\u306d\u3002<\/span><\/p>\n

SNS<\/span>\u3067\u306e\u30b7\u30a7\u30a2\u306e\u7ba1\u7406\u306f\u3082\u3061\u308d\u3093\u3067\u3059\u304c\u3001<\/span>SNS<\/span>\u30b7\u30a7\u30a2\u306e\u6e2c\u5b9a\u306f\u3082\u3046\u4e00\u3064\u91cd\u8981\u306a\u5f79\u5272\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u305d\u308c\u306f\u300c\u8a18\u4e8b\u306e\u8cea\u300d\u3092\u3088\u308a\u6b63\u78ba\u306b\u5224\u65ad\u51fa\u6765\u308b\u3068\u3044\u3046\u70b9\u3067\u3059\u3002<\/p>\n

\u8a18\u4e8b\u306e\u8cea\u3092<\/span>PV<\/span>\u306e\u591a\u3055\u3067\u5224\u65ad\u3059\u308b\u5834\u5408\u3001\u3069\u3046\u3057\u3066\u3082\u691c\u7d22\u9806\u4f4d\u306a\u3069\u306b\u5f71\u97ff\u3092\u53d7\u3051\u3001\u7d14\u7c8b\u306a\u300c\u8a18\u4e8b\u306e\u5185\u5bb9\u300d\u306e\u5224\u65ad\u306b\u306f\u3042\u307e\u308a\u9069\u5207\u3068\u306f\u8a00\u3048\u307e\u305b\u3093\u3002<\/span><\/p>\n

\u3067\u3059\u304c\u300c<\/span>SNS<\/span>\u30b7\u30a7\u30a2\u6570<\/span>\/PV<\/span>\u300d\u3068\u3044\u3046\u6bd4\u8f03\u3067\u898b\u308b\u3068\u3001\u300c\u305d\u306e\u30da\u30fc\u30b8\u3092\u898b\u305f\u4eba\u306e\u3046\u3061\u4f55\u4eba\u304c<\/span>SNS<\/span>\u3067\u30b7\u30a7\u30a2\u3092\u3057\u305f\u304b\u300d\u3068\u3044\u3046\u60c5\u5831\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n

\u8a18\u4e8b\u306e\u8cea\u304c\u9ad8\u3051\u308c\u3070\u5f53\u7136\u30b7\u30a7\u30a2\u7387\u3082\u4e0a\u304c\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n

SNS<\/span>\u30b7\u30a7\u30a2\u7387\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u9867\u5ba2\u304c\u3069\u3093\u306a\u8a18\u4e8b\u3092\u671b\u3093\u3067\u3044\u308b\u304b\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n

 <\/p>\n

\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387<\/span><\/h3>\n

\u3053\u308c\u306f\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u3067\u8aac\u660e\u3057\u305f\u300c<\/span>CTA<\/span>\u300d\u3084\u30de\u30ac\u30b8\u30f3\u767b\u9332\u7387\u3001\u554f\u3044\u5408\u308f\u305b\u6570\u3084\u5546\u54c1\u306e\u6210\u7d04\u6570\u306a\u3069\u306e\u3001\u300c\u3053\u3061\u3089\u304c\u4fc3\u3057\u305f\u884c\u52d5\u3092\u884c\u3063\u305f\u304b\u3069\u3046\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u6307\u6a19\u300d\u3067\u3059\u3002<\/span><\/p>\n

\u3053\u306e\u6307\u6a19\u3082\u6700\u91cd\u8981\u3002\u8a2d\u5b9a\u3057\u306a\u3044\u306a\u3093\u3066\u3042\u308a\u3048\u306a\u3044\u3067\u3059\u3002\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u3067\u8a2d\u5b9a\u3057\u305f\u5c0e\u7dda\u3059\u3079\u3066\u3067\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u300d\u3092\u6e2c\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u57fa\u672c\u7684\u306b\u306f\u76ee\u6a19\u3068\u3059\u308b\u6570\u5024\u306b\u5bfe\u3057\u3066\u300c\u7121\u7406\u306a\u304f\u30fb\u7406\u60f3\u7684\u306a\u300d\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8a2d\u5b9a\u3057\u3001\u305d\u308c\u3067\u3082\u76ee\u6a19\u9054\u6210\u3092\u3057\u306a\u3044\u3068\u304d\u3001\u3082\u3057\u304f\u306f\u3080\u3061\u3083\u304f\u3061\u3083\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u7dad\u6301\u3057\u306a\u3044\u76ee\u6a19\u306b\u5c4a\u304b\u306a\u3044\u3068\u3044\u3046\u3068\u304d\u3060\u3051\u3001<\/span>PV<\/span>\u3092\u4e0a\u3052\u3066\u3044\u304f\u52d5\u304d\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u306a\u306e\u3067\u3001<\/span>KPI<\/span>\u6e2c\u5b9a\u306e\u8981\u306b\u306a\u308b\u306e\u304c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3067\u3059\u3002<\/span><\/p>\n

 <\/p>\n

KPI<\/span>\u8a2d\u5b9a\u306e\u65b9\u6cd5<\/span><\/h2>\n

KPI<\/span>\u8a2d\u5b9a\u306f\u3042\u307e\u308a\u96e3\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n

\u307e\u305a\u306f\u30d5\u30a1\u30cd\u30eb\u306e\u6700\u7d42\u5730\u70b9\u3067\u306e\u76ee\u6a19\u3092\u7acb\u3066\u307e\u3059\u3002\u4f8b\u3048\u3070\u300c\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30ed\u30f3\u767b\u9332\u8005\u6570\u3001\u6708\uff11\uff10\u540d\u300d\u306a\u3069\u3067\u3059\u3002<\/span><\/p>\n

\u6b21\u306b\u3001\u30d5\u30a1\u30cd\u30eb\u3092\u4e00\u6bb5\u4e0a\u304c\u3063\u3066\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u6700\u521d\u306f\u696d\u754c\u6a19\u6e96\u3092\u30d9\u30fc\u30b9\u306b\u8a2d\u5b9a\u3057\u3066\u304a\u3044\u305f\u307b\u3046\u304c\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n

\u3061\u306a\u307f\u306b\u696d\u754c\u6a19\u6e96\u306f\u30cd\u30c3\u30c8\u3067\u516c\u958b\u3055\u308c\u3066\u3044\u308b\u60c5\u5831\u3082\u3042\u308c\u3070\u3001\u5c02\u9580\u306e\u696d\u8005\u306b\u4f9d\u983c\u3092\u3057\u306a\u3044\u3068\u8abf\u3079\u3089\u308c\u306a\u3044\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u307e\u305f\u3001WEB<\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3042\u307e\u308a\u884c\u308f\u306a\u3044\u696d\u7a2e\u306e\u5834\u5408\u306f\u3001\u985e\u4f3c\u306e\u30b5\u30fc\u30d3\u30b9\u3067\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8abf\u3079\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

\u3053\u306e\u6642\u300c\u73fe\u6642\u70b9\u3067\u306e\u81ea\u793e\u30b5\u30a4\u30c8\u306e\u72b6\u6cc1\uff08\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\uff09\u300d\u3082\u5fc5\u305a\u6e2c\u5b9a\u3057\u3066\u898b\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n

\u6b21\u3082\u540c\u3058\u3067\u3059\u3002\u30d5\u30a1\u30cd\u30eb\u3092\u4e00\u6bb5\u4e0a\u304c\u3063\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u30d5\u30a1\u30cd\u30eb\u306e\u4e00\u756a\u4e0a\u306b\u4e0a\u304c\u308b\u3068\u3001\u6700\u7d42\u7684\u306b\u306f\u300c\u691c\u7d22\u8005\u6570\uff08<\/span>PV<\/span>\u6570\u30fb<\/span>UU<\/span>\u6570\uff09\u300d\u306b\u884c\u304d\u3064\u304d\u307e\u3059\u3002<\/span><\/p>\n

\u3053\u3053\u3067\u3001\u307e\u305a\u306f\u81ea\u793e\u306e\u73fe\u72b6\u306e<\/span>PV<\/span>\u6570\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u5f53\u3066\u306f\u3081\u305f\u3068\u304d\u306b\u3001\u76ee\u6a19\u306b\u5c4a\u3044\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3057\u3066\u4e0b\u3055\u3044\u3002<\/span><\/p>\n

\u591a\u304f\u306e\u5834\u5408\u3001\u73fe\u72b6\u306e\u307e\u307e\u3067\u306f\u76ee\u6a19\u306b\u5c4a\u304b\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n

\u305d\u3053\u3067\u6b21\u306f\u3001\u5404\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u696d\u754c\u6a19\u6e96\u306b\u7f6e\u304d\u63db\u3048\u3066\u4e0b\u3055\u3044\u3002\uff08\u696d\u754c\u6a19\u6e96\u3092\u4e0a\u56de\u3063\u3066\u3044\u308b\u90e8\u5206\u306f\u305d\u306e\u307e\u307e\u636e\u3048\u7f6e\u304d\uff09\u696d\u754c\u6a19\u6e96\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u306b\u306a\u3063\u305f\u5834\u5408\u3001\u73fe\u72b6\u306e<\/span>PV<\/span>\u3067\u76ee\u6a19\u3092\u9054\u6210\u51fa\u6765\u308b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u9054\u6210\u51fa\u6765\u3066\u3044\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u696d\u754c\u6a19\u6e96\u306b\u307e\u3067\u4e0a\u3052\u3089\u308c\u308b\u3088\u3046\u306b\u3001\u5c4a\u3044\u3066\u3044\u306a\u3044\u90e8\u5206\u3092\u4fee\u6b63\u3057\u3066\u3001\u518d\u3073\u6e2c\u5b9a\u3092\u884c\u3063\u3066\u3044\u304d\u307e\u3059\u3002\uff08<\/span>PDCA<\/span>\uff09<\/span><\/p>\n

\u3082\u3057\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u696d\u754c\u6a19\u6e96\u306b\u307e\u3067\u4e0a\u3052\u3066\u3082\u76ee\u6a19\u306b\u5c4a\u304b\u306a\u3044\u5834\u5408\u306f\u3001<\/span>PV<\/span>\u3092\u4e0a\u3052\u308b\u3057\u304b\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n

\u5177\u4f53\u7684\u306b\u306f\u300c\u691c\u7d22\u6d41\u5165\u3092\u5897\u3084\u3059\u300d\u3068\u3044\u3046SEO<\/span>\u7684\u306a\u5bfe\u7b56\u304b\u3001\u3059\u3067\u306b\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u56de\u904a\u7387\u3092\u5897\u3084\u3059\u3068\u3044\u3046\u5c0e\u7dda\u5bfe\u7b56\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u3053\u306e\u3088\u3046\u306b\u3001\u96c6\u5ba2\u30d5\u30a1\u30cd\u30eb\u306e\u5404\u8981\u6240\u306b<\/span>KPI<\/span>\u3092\u8a2d\u5b9a\u3059\u308c\u3070\u3001\u3069\u3053\u3092\u4fee\u6b63\u3057\u306a\u3051\u308c\u3070\u3044\u3051\u306a\u3044\u304b\u304c\u306f\u3063\u304d\u308a\u3068\u5206\u304b\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u539f\u56e0\u304c\u306f\u3063\u304d\u308a\u3057\u3066\u3044\u3066\u3001\u5230\u9054\u3059\u3079\u304d\u6570\u5024\u3082\u308f\u304b\u3063\u3066\u3044\u308b\u72b6\u614b\u3002\u3053\u306e\u72b6\u614b\u306b\u306a\u3063\u3066\u521d\u3081\u3066\u300cPDCA<\/span>\u300d\u3068\u3044\u3046\u3082\u306e\u304c\u56de\u305b\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n

\u306a\u305c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8d77\u70b9\u3068\u3059\u308b\u306e\u304b\uff1f<\/span><\/h2>\n

\u4e16\u306e\u4e2d\u3067\u306f\u30a6\u30a7\u30d6\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3044\u3048\u3070\u300c<\/span>PV<\/span>\u306e\u5411\u4e0a\u300d\u307f\u305f\u3044\u306a\u30a4\u30e1\u30fc\u30b8\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u5b9f\u969b\u306b<\/span>PV<\/span>\u3092\u8ffd\u3046\u306e\u306f\u30aa\u30b9\u30b9\u30e1\u3057\u307e\u305b\u3093\u3002<\/span><\/p>\n

\u306a\u305c\u304b\u3068\u3044\u3046\u3068\u3001\u691c\u7d22\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u308b\u304b\u3069\u3046\u304b\u306f<\/span>Google<\/span>\u6b21\u7b2c\u306a\u306e\u3067\u3001\u4e0d\u78ba\u5b9a\u8981\u7d20\u304c\u3068\u3066\u3082\u5927\u304d\u304f\u3001\u3057\u304b\u3082\u884c\u52d5\u3057\u3066\u304b\u3089\u52b9\u679c\u304c\u51fa\u308b\u307e\u3067\u306e\u671f\u9593\u304c\u9577\u3044\u3002\u3064\u307e\u308a<\/span>PV<\/span>\u306f\u300c\u5236\u5fa1\u3057\u304d\u308c\u306a\u3044\u8981\u7d20\u300d\u306a\u306e\u3067\u3059\u3002<\/span><\/p>\n

\u305d\u308c\u306b\u6bd4\u3079\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u306f\u884c\u52d5\u3057\u3066\u304b\u3089\u3059\u3050\u306b\u7d50\u679c\u304c\u51fa\u307e\u3059\u3057\u3001\u304a\u5ba2\u3055\u3093\u306b\u3068\u3063\u3066\u4fa1\u5024\u3042\u308b\u884c\u52d5\u3092\u3059\u308c\u3070\u5fc5\u305a\u52b9\u679c\u304c\u73fe\u308c\u307e\u3059\u3002\u3064\u307e\u308a\u300c\u5236\u5fa1\u51fa\u6765\u308b\u8981\u7d20\u300d\u3067\u3059\u3002<\/span><\/p>\n

\u306a\u306e\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u8d77\u70b9\u306b\u3059\u308b\u306e\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n

\u4eca\u56de\u306f\u3053\u3053\u307e\u3067\u3067\u3059\u3002<\/span><\/p>\n

\u6b21\u56de\u306e\u8a18\u4e8b\u306f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306b\u6b20\u304b\u305b\u306a\u3044\u3082\u3046\u4e00\u3064\u306e\u8981\u7d20\u3001<\/span>SNS<\/span>\u3067\u306e\u4f7f\u3044\u65b9\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u30d6\u30ed\u30b0\u3068\u3044\u3046\u6bcd\u4f53\u304c\u3042\u308b\u3053\u3068\u3067\u3001<\/span>SNS<\/span>\u306e\u30b3\u30b9\u30c8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306f\u975e\u5e38\u306b\u9ad8\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u305b\u3063\u304b\u304f\u306e\u8cc7\u7523\u3001\u6709\u52b9\u6d3b\u7528\u3057\u306a\u3044\u3068\u3082\u3063\u305f\u3044\u306a\u3044\u3067\u3059\u3088\u306d\u3002<\/span><\/p>\n

\u3067\u306f\u3001\u307e\u305f\u6b21\u56de\u3002<\/span><\/p>\n

 <\/p>\n

\u8457\u8005\u3000\u4e95\u7551\u592a\u4f51
\n\u300c\u3044\u3044\u3082\u306e\u3060\u3089\u3051\u306e\u4e16\u306e\u4e2d\u3078\u300d\u3092\u30c6\u30fc\u30de\u306b\u8d77\u696d\u5bb6\u652f\u63f4\u696d\u3092\u884c\u3046\u4f1a\u793e\u3001\u682a\u5f0f\u4f1a\u793eKey-Performance\u53d6\u7de0\u5f79\u3002\u300c\u8d77\u696d\u8336\u5c4b\u300d\u3068\u3044\u3046\u8d77\u696d\u5bb6\u652f\u63f4\u30a4\u30d9\u30f3\u30c8\u3092\u4e3b\u50ac\u3057\u3001\u5e74\u9593\uff15\uff10\uff10\u540d\u4ee5\u4e0a\u306e\u7d4c\u55b6\u306e\u304a\u624b\u4f1d\u3044\u3092\u3057\u3066\u3044\u307e\u3059\u3002\u5ea7\u53f3\u306e\u9298\u306f\u300c\u7c8b\u3067\u512a\u3057\u3044\u30d0\u30ab\u3067\u3044\u308d\u300d\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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